The Difference Between A VA & Me, An Architect

If you’re looking for someone to just "send a newsletter" or "make a pretty template," you’re in the wrong place.

There are thousands of people who can do that.

But if you’re looking to build a Revenue Engine that works while you’re offline, treats your $500 VIPs like royalty, and your window shoppers like future fans... then we need to talk.

My name is Marlayna, and I don’t just "write emails." I architect the backend systems that power 7-figure Shopify brands.

I spent years in the trenches of e-commerce implementation.

I saw the same pattern over and over:

Brilliant brand owners with incredible products, but a "leaky bucket" for a backend.

They were "blasting" their list instead of segmenting it. 💸

They were losing 20% of their revenue to generic abandoned cart emails. 💸

They were working 80 hours a week because they didn't have a system to do the selling for them. 💸

I realized that "more emails" wasn't the answer. Better logic was.

I’m NOT A Theorist. I’m A Builder.

  • The $17k Win 🏆

    I recently architected a campaign strategy that drove $17k in direct revenue for a single brand in her first month of using Klaviyo.

  • The Logic Split 🧠

    I’ve helped brands move from standard flows to "Unicorn Logic," identifying high-value customers & automating their customer's journey.

  • The Infrastructure 🏗️

    My goal is to leave you with a system so sturdy, you don't need to be on an "urgent" call at 10 PM.

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I work with a select few Shopify brands each quarter through Revenue Sprints.

We don't do "retainers" that drag on forever.

We build the engine, we test the logic, and we hand you the keys to a high-performance machine.

Are you ready to stop guessing and start architecting?